Overview
ClickFunnels is the platform that popularised the term "sales funnel". ClickFunnels 2.0 bundles a page builder, funnels, email, courses, a blog, and a store into a single subscription.
The problem is cost and complexity. Entry plans start at $97/month and serious users end up on higher tiers, which means thousands of dollars over a few years. The amount of features also makes it harder to learn and manage than simpler tools.
For beginners building their first funnel, we recommend starting with Systeme.io (free) or ThriveCart (one-time payment) instead.
Score breakdown
Features breakdown
Funnel builder
Large library of templates for lead magnets, webinars, and launches.
Email & automations
Built-in email and workflow automations.
Courses & memberships
Host courses and communities in the same account.
Pros & cons
Pros
- Very complete feature set
- Big template and training ecosystem
- Strong community
Cons
- Expensive monthly subscription, from $97/mo
- Complicated to learn and manage
- Not ideal for beginners
- Costs compound quickly over time
- You lose your funnels if you stop paying
Pricing breakdown
Launch
$97 per month
- Core funnel builder
- Email marketing
- Courses
Scale
$297 per month
- More funnels & contacts
- Affiliate center
- Advanced automations
Estimated 3-year cost on the entry plan: $5,292. Always confirm current pricing on the vendor's site.
Who is ClickFunnels for?
Great fit if you are…
- Established businesses with a large software budget
- Teams that will use the full suite
Look elsewhere if you are…
- Beginners building their first funnel
- Budget-conscious creators
- Anyone who wants a simple tool
ClickFunnels alternatives
Read ReviewSysteme.io
Beginners building their first funnel · Free plan available; paid plans from $17/month
Read ReviewThriveCart
Creators, coaches, course sellers, agencies, and digital product businesses · $495 one-time lifetime license
Read ReviewKartra
Established businesses consolidating tools · From $59/mo
Our verdict: 3.9 / 5
Established businesses with a large budget.
User ratings
- 5 star0
- 4 star0
- 3 star1
- 2 star0
- 1 star0
Chris P.
Info-product seller
Everything in one place, but the bill is real and it took weeks to learn.
Frequently asked questions
Is ClickFunnels worth the price?
Only if you will use most of the suite and the budget is not a concern. For most creators, Systeme.io or ThriveCart deliver the same results for far less.
Is ClickFunnels good for beginners?
Not really. It is complex and expensive. Beginners are better off starting free with Systeme.io.